In short
- Weight loss: aim for 0.8–1g of protein per pound of goal bodyweight.
- Muscle gain: 0.7–1g per pound of current bodyweight is enough for almost everyone.
- Spread it across 3–4 meals instead of one big serving. It is easier to hit and easier to digest.
Why protein target matters more than people think
Protein is the one macro that directly protects muscle while you are losing fat, and directly builds it while you are gaining. Get it wrong and you either lose muscle you wanted to keep, or you plateau because you are under-eating without realizing it.




